Despite the name, the historic building on the shores of Urca beach, in one of the most beautiful landscapes in Rio, is less remembered for its gambling than for the countless curiosities of its history. It was originally opened as a hotel — the “Balneário” — for the celebrations of Brazil's Independence centennial. Its extremely luxurious rooms housed famous figures seeking the peace of that still-bucolic spot.
In the early 1930s, it gave in to the hotel-casino trend and was bought by the businessman Joaquim Rolla, an influential figure in political circles. The venture's early days as a casino were not very prosperous, but the space eventually established itself through investment in the musical sphere. Stars such as Carmen Miranda, Emilinha Borba, Virgínia Lane and Dalva de Oliveira performed on its stage, for an audience made up of Rio's high society. Joaquim Rolla even created a ferry line from Niterói to Urca, attracting even more customers.
With the prohibition of gambling in Brazil in 1946, it was closed and remained inactive until 1953, when Assis Chateaubriand began work to install TV Tupi's Rio headquarters there. The broadcaster occupied the building until 1980, when its transmissions ended. Closed until 2006, the building is now home to the Istituto Europeo di Design.
Foto: Américo Vermelho - Vista aérea do Cassino da Urca