In the 1940s and 1950s, vague references by the press or authorities to an undefined ‘little favela of Bonsucesso’ – which usually pointed to different favelas, even if close to one another – gave way to the mention of their own names and identities: Morro do Timbau, Parque Maré, Parque União, Baixa do Sapateiro, Nova Holanda, Rubem Vaz.
Reportagem sobre mobilização de moradores
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A Noite, 24 de novembro de 1947 – Hemeroteca Digital – Biblioteca Nacional
Gradually, the residents mobilized to build the identity of their places of residence: fetching water on the other side of Avenida Brasil; filling in the ground to build their houses; demanding schools and health clinics; fighting not to be evicted -- in short, creating an identity to be mobilized according to the struggles and interests of the residents' collective.
Helinho, a journalist for Maré de Notícias, talks about the transformations that occurred between the neighborhoods and favelas, based on the definition of the streets of Manguinhos and Bonsucesso:
Hoje as ruas da Maré têm CEP, mas na época não tinha CEP. Então a gente assinava como Manguinhos. E ali na Baixa do Sapateiro, Morro do Timbau, Nova Holanda... Tudo assinava como Bonsucesso, porque era a ‘favela de Bonsucesso’. (...) quando virou bairro, em 95, os comerciantes de Bonsucesso não queriam que Bonsucesso fosse assemelhado à favela. Era muito feio Bonsucesso ter uma favela, então o que acontece: eles pegaram o Complexo da Maré, virou um bairro. Virou ‘Bairro Maré’.
Anyway, the image and fame of the stilt houses of "Maré" – previously considered one of the favelas – ended up creating a collective identity for the whole area, and nowadays, all 16 favelas belong to Maré. Either parts of the Complexo da Maré, or, still, the Região Administrativa da Maré. They are no longer the favelas of the Bonsucesso, Manguinhos, Ramos neighborhoods… but Nova Holanda, Vila do João, Conjunto Esperança, Timbau.
All of this thanks to the people who once fought for the right to housing and to the city. And it was in the fight for these rights, including the right to territory, that they began to identify themselves as residents of a specific locality and part of something bigger: the favelas of Complexo da Maré, in the Maré neighborhood.
Complexo da Maré, dec 1970. Museu da Maré